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Companies are cashing in on consumers' unwillingness to bargain shop
Sentiment surveys confirm that consumers are very aware of rising prices, and they are complaining about them. People hate inflation.
Interestingly, inflation hasn’t really stopped people from spending. Economic data confirm this.
This contradiction helps explain why, despite poor vibes, the economy continues to grow, profit margins continue to expand, and corporate earnings continue to rise.
A recent research note from Goldman Sachs highlights studies reflecting these trends.
First, they cite two studies (this and this) that provide evidence companies have been increasing price markups on the stuff they sell. This evidence is in line with data showing gross profit margins have been expanding.
Companies are cashing in on consumers' unwillingness to bargain shop 💸
Sentiment surveys confirm that consumers are very aware of rising prices, and they are complaining about them. People hate inflation.
Interestingly, inflation hasn’t really stopped people from spending. Economic data confirm this.
This contradiction helps explain why, despite poor vibes, the economy continues to grow, profit margins continue to expand, and corporate earnings continue to rise.
A recent research note from Goldman Sachs highlights studies reflecting these trends.
First, they cite two studies (this and this) that provide evidence companies have been increasing price markups on the stuff they sell. This evidence is in line with data showing gross profit margins have been expanding.
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