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The Last Time Everyone Watched the Same Thing
No one knew it at the time, but 2014 — more precisely, Ellen DeGeneres' star-studded selfie moment — marked the peak of a monoculture that no longer exists. The numbers show a long decay ever since.
At the 2014 Oscars, best supporting actor nominee Bradley Cooper took a selfie with host Ellen DeGeneres and a bunch of A-listers, among them Angelina Jolie, Julia Roberts, Brad Pitt, Meryl Streep, Lupita Nyong’o and Jennifer Lawrence. DeGeneres’ Twitter account posted it immediately afterward, and it became the most retweeted post in the platform’s history at the time.
The selfie was an instantly viral moment in a telecast that drew the Academy Awards’ largest audience in 14 years — 43.74 million people. The photo (for which Cooper used a phone made by Samsung, a major Oscars sponsor) became a dayslong news cycle unto itself.
Ellen DeGeneres’ Oscars selfie: was this the moment pop culture shattered into a billion pieces?
When DeGeneres posted her A-list snap at the 2014 Academy Awards, it made a splash. But it was probably the end of monoculture â and now weâre all alone in our TikTok bubbles
Age: Once upon a time (2 March 2014, to be precise), at the Oscars, the actor Bradley Cooper, who was nominated for best supporting actor, took a selfie with the host, Ellen DeGeneres, and a whole load of A-listers â¦
Remind me who featured. Meryl Streep, Julia Roberts, Angelina Jolie, Brad Pitt, Lupita Nyongâo, Jennifer Lawrence.
Ah yes, a stellar lineup! But, back to the question of age: so the Oscars selfie is 12 years old? Correct.
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