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Don’t follow the market shock – follow what it sets in motion
Traders work on the floor of the New York Stock Exchange during morning trading on Wednesday.Michael M. Santiago/Getty Images
In his book Upstream, Dan Heath opens with a simple parable. Two friends are walking along a river when they spot a child drowning. They dive in, pull the child to shore and begin CPR. Before they can catch their breath, another child floats past. Then another. One friend keeps wading in, pulling children from the current. The other turns and starts walking briskly upstream.
“I’m going to find out who’s throwing kids in the river.”
It’s a striking image – and not just for leaders. It describes, with uncomfortable precision, how most investors respond to market shocks. They wade in. They react to the drowning child in front of them. They rarely ask what happened upstream. Or, more importantly, what’s about to come downstream.
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