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Jenna Bush Hager shocks Willie Geist by dropping $20,000 cake in April Fool's Day prank: 'The fall was real!'
No one's safe on April Fools Day — not even the person pulling the prank.
Jenna Bush Hager learned this lesson the hard way after attempting to pull a fast one on guest cohost Willie Geist during the April 1 broadcast of Today with Jenna & Sheinelle. During the Wednesday morning segment, Hager, Geist, and editor Arianna Davis were running down a list of trending topics when they turned their attention to an (allegedly) viral cake that people have been shilling out thousands of dollars to get their hands on.
But what Geist didn't know is that Today made up the "famous" cake and its bakery.
Jenna Bush Hager Shares an Update After Prank Goes Awry on TV
Jenna Bush Hager Gives an Update After Her Fall on Live TV, Knowing ‘Some of You Were Worried’
After TODAY’s Jenna Bush Hager’s epic April Fool’s Day prank on guest co-host Willie Geist went hilariously awry —resulting in Jenna slipping on the floor on live TV, Jenna shares a update on how she is recovering and the pair break down what went wrong.April 2, 2026
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‘Today’: See Jenna Bush Hager’s Hilarious April Fool’s Day Prank for Willie Geist (VIDEO)
Everyone questions everything they see on April Fool’s Day, including Today‘s Willie Geist.
Geist joined Jenna Bush Hager at the Today With Jenna & Sheinelle anchor desk for the second day this week on Wednesday, April 1. The duo was joined by Today Digital Executive Editor Arianna Davis Santana for the episode’s “The Feed” segment, during which they discussed topics such as Lamar Odom‘s new documentary, Untold: The Death & Life of Lamar Odom, and Raye‘s new album, This Music May Contain Hope.
Davis Santana wrapped up the segment by having the show’s crew bring out a special sweet treat. “We’ve got to talk about this viral cake that’s being walked in very carefully, I note. Very carefully,” Geist stated. Davis Santana went on to explain, “This is a $20,000 cake. … It is all the rage right now on the internet because they only make one of these every single day.”
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