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Why shoppers making six figures are giving Dollar Tree a boost
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Customers earning more than $100,000 make up most of Dollar Tree’s new customers.
Dollar Tree CEO Michael Creedon said this week that the chain continues to see a significant boost in traffic with 3 million more households shopping at its stores during the three-month period ending Nov. 1 compared with the same period a year earlier.
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Dollar Tree, Inc. Reports Results for the Third Quarter Fiscal 2025
CHESAPEAKE, Va.–(BUSINESS WIRE)– Dollar Tree, Inc. (NASDAQ: DLTR) today reported financial results for its third quarter ended November 1, 2025.
“Our multi-price strategy drove strong momentum across our business in the third quarter and helped deliver an all-time record Halloween season. Today’s Dollar Tree is a preferred destination for a wide range of shoppers – whether they rely on us for everyday essentials, appreciate a fast and easy trip, or enjoy the excitement of discovering something unexpected,” said Mike Creedon, Chief Executive Officer. “With 85 percent of our assortment priced at two dollar or less, we continue to deliver exceptional value, while our multi-price assortment allows us to offer even more high-quality products and great gift options for the holidays. I’m incredibly proud of our team for delivering such a standout performance this quarter. And as we head into peak holiday season, we’re ready to bring even more value, convenience, and discovery to our growing base of loyal customers.”
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