Explore the latest developments concerning Introducing Euler (EUL).
Crypto Exchange Binance Airdrops and Lists Native Asset of ‘Lending Super App’
The largest crypto exchange platform in the world by trading volume has rolled out trading support for the native asset of a low-cap decentralized finance (DeFi) project.
On Monday, Binance listed the decentralized lending and borrowing platform Euler (EUL) via its HODLer Airdrops program, which rewards BNB holders with select tokens based on historical snapshots of their balances.
Euler bills itself as the “DeFi super app” and operates as a decentralized exchange (DEX) in addition to offering lending services. EUL is an ERC-20 token that can be used for governance, rewards and in auctions to distribute protocol fees.
Binance listed the asset for trading on Monday. The exchange attached a seed tag to EUL, a designation it applies to lower-liquidity projects that could potentially exhibit higher volatility compared to other listed assets. Binance requires users who want to trade assets with seed tags to pass quizzes every 90 days to ensure they’re aware of the risks.
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Binance’s Surprise EUL Airdrop: Turning BNB Staking Into Unexpected Rewards
One morning, Binance users discovered free crypto tokens in their accounts as a reward for holding and staking their Binance Coin (BNB). This happened after Binance announced a retroactive airdrop of the Euler (EUL) token on October 13, 2025. This event drew the attention of both long-term BNB holders and casual investors. It introduced a new way of rewarding loyalty by acknowledging users’ past activities rather than through new promotions or limited-time events. Binance gave rewards to users who had staked or locked their BNB during a specific time earlier in October.
This event is unique because it rewarded people for actions they had already taken. Instead of requiring users to join a new campaign or complete extra tasks, they received retroactive rewards. This approach is becoming more popular in the world of decentralized finance (DeFi).
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