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Hawaiian Was Way Ahead Of Its Time. Alaska Just Proved It.
Hawaiian Airlines built things that the rest of the industry is still catching up to. Hawaii travelers have long known that. The suites, the airline’s cabin identity, and even the Starlink lead all pointed to an airline that was ahead of its time, even if the finances never worked out.
Alaska’s splashy new international business class reveal this week makes that case better than anything else could. The suites Alaska is now sending to Rome and London, starting this month, are the same ones Hawaiian conceived of a decade ago, and had already introduced on these 787s. Only now, the island identity is gone, and significantly upgraded Filson and Salt & Straw are in its place. We flew this aircraft on its second-to-last Hawaiian operated 787 flight, HA1, from Los Angeles to Honolulu.
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Alaska Airlines unveils lie-flat suites, upgraded perks in new international business class
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Alaska Airlines is targeting premium international travelers with a new business class experience as it expands its reach into Europe and Asia.
The airline on Tuesday unveiled its all-new international business class service, set to debut this spring on its new Boeing 787-9 Dreamliners. The service will feature lie-flat seats, elevated dining, premium bedding, and curated amenities, according to the company.
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